Photos: Lisa Silva Photography

You Might Not Believe Where This Watercolor Story Got Started...

It was the summer of 2016. I had just taken everything I owned and shoved it into a storage unit. My apartment flooded 5 times with waste water and enough was enough.  Sometimes it is the craziest things that make us brave enough to show up to life and chase our dreams in new ways.

I was sitting on my parents couch and stumbled into an emergency last-minute call for wedding stationery on Facebook for a local styled shoot. Heck, I didn't even know what a styled shoot was. I thought, sure, I could do what they needed. I mean, I knew watercolor and lettering and had been admiring wedding stationery on Instagram for months. Why not me?

I'm Michele. I have a slight obsession with all things paper and pretty. I *might* have more notebooks than one person could hope to use in 3 lifetimes.   

A little over a year later, I launched this bespoke stationery design and art brand, WWhimsy. 

The W in WWhimsy stands for Watercolor. And a touch of wonder woven with the power of well-chosen words. Now I spend much of my time nestled in my North Florida studio with coffee in one hand and a paintbrush in the other, and I love every minute.  

I believe love can be lettered and inspiration is everywhere when we slow enough to see. It's my joy to create authentic ways for you to express your heart and turn everyday moments into memories that last a lifetime.

Some Favorite Reads on Creativity

I believe that the journeys that matter most always start inside us. And that the bravest journey we can ever take is the one where we become exactly who we are created to be: Wildly Loved. Authentic. Creative. Free.

I love teaching the basics of watercolor and lettering and just launched my first Letters & Petals workshop in 2018.   To see students connect with their own creativity, well it just doesn't get much better than that!  I'm also a creative strategist, brand designer and business educator for creatives & entrepreneurs.  I believe life is powered by coffee and I'm pretty sure mascara is a survival tool.

I Believe Creativity Can Change the World

I am also passionate about empowering creatives and entrepreneurs to build thriving, wholehearted brands and businesses in the place where #purposemeetsprofit.

I love leadership & business books just as much as art supplies. My life long hobby is learning (no, really I'm a complete geek).  And I spent 7 years rescuing and raising 130+ children in the middle of a war zone on Africa.  

INFJ-A • MBA Drop-out • Grad Student (MA in Organizational Leadership - Class of 2018) • Professional Encourager

I got to see first hand the power of creativity in action.
Our kids came up with the idea to use their art to raise funds to help other kids who were more needy than they were.

Where Love Gets Lettered...

take a sneak peek behind the scenes of my studio


Where Love Gets Lettered...

take a sneak peek being the scenes in my studio